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You are here: Home / Archives for Rachel Brushfield

Rachel Brushfield

How do I become self-employed part 3

November 14, 2020 By //  by Rachel Brushfield

This is part 3 of a 4 part blog series about becoming self employed.

Read part 1: https://www.inspiringportfoliocareers.com/how-do-i-become-self-employed-part-1/

Read part 2: https://www.inspiringportfoliocareers.com/how-do-i-become-self-employed-part-2/

Both Peter and I have run our own businesses for many years. I (Rachel) have spent many more years doing my own thing than being employed. In 2021, it will be 24 years.

Here are 10 tips

  1. Follow up is key – don’t waste effort going for the ‘new shiny thing’
  2. Be clear on your attitude to risk
  3. Adopt smart tech to work expediently and plan IT reviews and updates
  4. Create a financial ‘cushion’ for quiet times 
  5. Design your business and working environment around your personality type e.g. extrovert or introvert
  6. Make the most of the quiet months (August/December/January) to think and plan, don’t worry that it is quiet – it is a gift! 
  7. Utilise the support of a Virtual PA – play to your strengths
  8. Be honest with yourself – what do you really want, rather than what you think you should do?
  9. Know the key words for your specialism – use Google Keyword planner
  10. Define your personal brand and personal brand assets, e.g. avatar – this is increasingly important in the digital age

What tips would you add?

More

Read about some of our clients and how they became self-employed.

Starting a charity: https://www.inspiringportfoliocareers.com/starting-a-charity/

From insurance to being a piano tutor: https://www.inspiringportfoliocareers.com/from-insurance-to-being-a-piano-tutor/

Contact us to arrange your free 20 minute meeting to explore what would be useful for you: https://www.inspiringportfoliocareers.com/contact-us/

Filed Under: Self employment

How do I become self-employed part 2

November 14, 2020 By //  by Rachel Brushfield

This is part 2 of a 4 part blog series about becoming self employed.

Read part 1: https://www.inspiringportfoliocareers.com/how-do-i-become-self-employed-part-1/

Both Peter and I have run our own businesses for many years. I (Rachel) have spent many more years doing my own thing than being employed. In 2021, it will be 24 years.

Here are 10 tips

  • Utilise social media to create awareness free – be focused
  • Build your skills – gives you options to develop a portfolio career over time
  • Co-opetition vs collaboration – there can be a fine dividing line between people who do similar work to you being an opportunity to collaborate and being competitive
  • Protect yourself with legal docs e.g. web site terms and conditions, associate agreements etc.
  • Create case studies to demonstrate how you can help clients
  • Gain and share client testimonials
  • Design your business around your personal values – what is really important to you
  • Create a compelling verbal business card – what you answer when asked ‘what do you do?’
  • Support your clients in their roles/careers and they will support you
  • Timing is everything – monitor business and seasonal cycles which influence

What tips would you add?

More

Read about some of our clients and how they became self-employed.

Turning a passion into a business:

https://www.inspiringportfoliocareers.com/turning-a-passion-into-a-business/

Turning a strength into a business:

https://www.inspiringportfoliocareers.com/turning-a-strength-into-a-business/

Contact us to arrange your free 20 minute meeting to explore what would be useful for you: https://www.inspiringportfoliocareers.com/contact-us/

Filed Under: Self employment

How do I become self-employed part 1

November 14, 2020 By //  by Rachel Brushfield

This is part 1 of a 4 part blog series about becoming self employed.

Both Peter and I have run our own businesses for many years. I (Rachel) have spent many more years doing my own thing than being employed. In 2021, it will be 24 years.

Here are 10 tips

  1. A key decision is whether you want to have your own business or be an associate of someone else’s business, or a mixture – time, money, control and self-marketing considerations of these choices
  2. Use your career heritage as a springboard/foundation for change 
  3. Research thoroughly to ensure a robust decision
  4. Have a coach, mentor and/or personal Board
  5. Do things ‘just in time’ in response to client interest/trends, rather than having everything in place – let go of perfectionism  
  6. Make time to plan, reflect and review regularly
  7. Pre-network before becoming self-employed
  8. Have a clear niche/specialism that you love
  9. Choose the right not wrong associates – do due diligence re referrers – many have established referrer relationships already – don’t waste your time with the wrong ones
  10. Think ‘out of the box’ with your marketing and networking. It doesn’t have to cost a lot of money

What tips would you add?

More

Read about some of our clients and how they became self-employed.

From civil servant to self-employment:

https://www.inspiringportfoliocareers.com/from-civil-servant-to-self-employment/

From employment to self-employment – accountancy:

https://www.inspiringportfoliocareers.com/from-employment-to-self-employment-accountancy/

Contact us to arrange your free 20 minute meeting to explore what would be useful for you: https://www.inspiringportfoliocareers.com/contact-us/

Filed Under: Self employment

Interview confidence

November 10, 2020 By //  by Rachel Brushfield

This is an example of an executive successfully transitioning from the public sector to the private sector, with confidence and against stiff competition. 

Robert had worked in the public sector for many years, a culture that did not really fit his personality. We helped him identify a specific area he was passionate about – aviation, what his values were and the kind of culture in which he would thrive.

Applying for jobs in the middle of a downturn was daunting, especially with many candidates for sought after roles in the private sector. We did interview role play with Robert to hone his technique and helped him to identify and express the benefits of his experience to overcome any potential objections to employing someone from the public sector. 

We helped him to appreciate and verbalise his relevant and extensive experience and show his personality.  Feeling comfortable about networking was another new skill learnt from working together, new to people from the public sector. Robert achieved a great role in aviation in the private sector and a new start for him and his young family.

“Faced with a formidable transition from public to private sector, Rachel gave me the direction and focus to not only make the change, but actually secure the job I have always wanted. 

Key to this was an understanding of personal values which helped me to identify the right industry sector to move into, as well as seeking employers who shared my values. I realised that in my public sector roles, I really was a square peg in a round hole and Rachel encouraged me to look outside my skillset and even consider a complete change of career. 

Through face to face coaching, supported by high quality literature, I learned a variety of useful techniques which helped overcome a deep-rooted fear of interviews, and gained some valuable advice about my own personal “brand”. 

I already had the skills and knowledge and Rachel’s coaching was instrumental in bringing out those qualities and targeting them to best effect. 

For some people, life in the public sector can undermine self-confidence and leave them questioning their ability. It doesn’t have to be this way. 

So many ‘professionals’ were quick to remind me how it is virtually impossible for someone to move from public to private sectors. Rachel helped me ignore such negative advice and put me on the road to achieving my goals. She has been a real force for good.”

Robert Gage.

Filed Under: Confidence, Interviews

From civil servant to self-employment

November 10, 2020 By //  by Rachel Brushfield

This is an example of the successful career change into self employment from being a Civil Servant in the public sector all of his life. Written communication is one of this client’s core competencies, so it makes sense for them to express their story in depth in their own words, rather than us use ours. 

“For 22 years – over half of my life – I was a Civil Servant, so a decision to leave the Service was monumental, the right decision, but still very daunting. During my subsequent career break I toyed, spending money along the way, with ‘new careers’ that I had thought were for me, but which (when faced with doing them) I didn’t feel the passion or enjoyment I thought I would. I became stuck. 


I then found Rachel at Energise who helped me to take a fresh look at myself. She took me on a journey through my career and back again and helped me to reach a light bulb moment: Focus on what I value, I am good at and enjoy doing in a way I like to do it! I saw new insights and clarity about my uniqueness, what I have to offer and how to evaluate work options so that I choose projects that energise me. Armed with this, Rachel helped me take the ‘fear’ out of approaching a jobs market I hadn’t been in for over two decades – how to network and market myself. This all culminated in an impactful and up to date CV and understanding of the increasing role social media plays in finding opportunities. 

In possession of my new CV and new learning I applied for three roles securing interviews for all. I was successful and chose a short term role that fits who I am, honours my values, plays to my strengths and working style. I have to say that I am really enjoying myself and find myself at a stage of starting to look for my next opportunity. The fact I accepted a short term contract and feel no fear about how to go about finding the next opportunity is testament to the insight and knowledge Rachel helped me to access and apply. 

So, if you are at a career crossroads, want to leave the public sector to become self-employed, do something different or do something the same but somewhere else, I would recommend working with Rachel who will share lots of tips and tools to support you and ensure a safe passage to your new world! She is highly professional, has a lot of expertise in the jobs market as it exists today, and provides a personalised and flexible service tailored to your needs. Rachel stays in touch too, introduces you to others who might be able to help you as you begin and continue your journey.”
 Stephen Poole 

Filed Under: Self employment

A second career to retirement

November 10, 2020 By //  by Rachel Brushfield

Jenny had set up and run her own successful law firm for over 30 years and was one of the first women to be a managing partner in the legal profession. She heard about Energise as a result of reading one of our articles.

Ready for a change, with the legal profession becoming a legal market, and a different outlet for her many talents and interests, including public speaking and learning, she far from wanting to retire but ready for a new challenge, the question was what. 

Like many lawyers, she had only ever known the law, and so the prospect of doing something different was daunting. Like many lawyers, she found it hard to see her skills, qualities and experience and where they were transferable. We shared ideas for new ventures – being self-employed all her life; Jenny knew that employment was not for her.

We helped her to identify her values, what motivated her, her needs and wants. Together we identified a broad range of second career options from evolutionary to revolutionary, and how to screen them. We also helped Jenny think about her unique brand, how to market herself and introduced her to useful contacts, resources and networks.   

Jenny found coaching gave her an invaluable supportive and confidential sounding board to think through her options and become more confident and competent to create the changes she sought. 

Like many clients, coaching gave more than anticipated. After many years in the law, with the pressure and measurement of fees that come with the role and leading a firm;  Jenny also uncovered a desire to enjoy creative pursuits and enjoy the journey as well as focusing on the destination

“Working with Rachel has given me the opportunity to move forward and the support to look at all the various options that are available.  She has also given me the tools to work on myself in the future when change occurs. Thank you for your work which has been very valuable”

Jenny Betts

Filed Under: Second careers

From employment to self employment – accountancy

November 10, 2020 By //  by Rachel Brushfield

Paul is an example of someone who had to make a major career change and set up his own business in his 50s, having been employed all his life, something that is increasingly common. Not only that, but he’s an accountant, a risk averse profession.

Here’s how we helped Paul successfully transition from employment to self employment.    

Paul was an experienced accountant in his 50s who had specialised in the car trade and wanted to become self-employed, but had never had to market himself. He had pursued and won a constructive dismissal case against his former employer.

I helped him to think about the mix of work he wanted and how he could structure it. I also helped him to set up systems that would make his life easier when he became busy, and shared some thoughts on how to market to his small business clients to add value.

I helped him to put together case studies that would help his potential clients to see how he could help them and to craft his biography. Paul’s business got off to a flying start and he was never short of work, but it was the kind of work he enjoyed, with the type of people and companies that he liked working for – something that I had helped him to think through as part of our work together.

“Working with Energise has given me confidence to sell myself and make approaches to organisations that I never would have done before. I still look back on the time I spent with Rachel and have to say it was one of the best decisions I have ever made, and I am still telling people about it.”

Paul Bradly

Filed Under: Self employment

Turning a passion into a business

November 10, 2020 By //  by Rachel Brushfield

Often what clients initially present in coaching isn’t what needs to be explored, but this has to be their realisation in their own time.

Debbi was recommended to me by an associate who used to work with her. She had had a long career working in Architecture and Design. Living between two countries, England and France, with one home in each but her heart in France, and having been made redundant, she was at a life as well as career crossroads.


We explored her transferable skills – she had many – and how she could utilise these outside of architecture and design, as she was frustrated with the politics of big companies and, in her mid 50s, was experiencing some ageism.

It became clear to me quite early on that she had an entrepreneurial spirit and the tenacity and passion to make her own business happen, and whilst financial security was important to her, she would be able to overcome any concerns about not having a monthly salary.

I remember the moment when she lit up and shared what she was really passionate about – cheese! It was an ‘aha’ moment as we call it in career coaching and she admitted to herself that she didn’t want to work for big companies and play politics at all any more – that was a ‘should’ – but to set up her own company doing specialist holidays around the cheese regions in France, in Debbi’s words, ‘an intimate culinary tour company focusing on regional French cheeses’.   

I helped her to shape her initial idea and then she went off and got on with making it happen and moved to France for her heart and her business.

‘Rachel helped me to decide what would really make me happy in the second half of my career, confront the fears and put a plan in place to make it happen. One year in the making, centred around my passionate interest in cheese, I credit Energise for kick starting the realisation.’

Debbi Baron

Filed Under: Second careers, Self employment

Turning a strength into a business

November 10, 2020 By //  by Rachel Brushfield

When Cory was ready for a career change, she sought me out as her coach – Energise. Cory is an American, who shares her time between the US and the UK. She has a great attention to detail, and goes that extra mile in everything she does.

Financial security is very important to her and so while self-employment was her goal, the right things needed to be in place before she took the leap – especially in hard economic times.

To give Cory that extra confidence, I helped her understand more about her talents, what makes her unique and what she specifically wanted from her work. Two areas closely matched Cory’s aptitude and interests; event management and being a professional organiser. Cory researched these two options and chose professional organising because she can see how she truly makes an impact in people’s work and personal lives.

Two things that stand out about Cory are her distinctive name and core values. So in choosing to call her company by her own name, Cory is also creating a brand that embodies her commitment to excellence and outstanding service.

“Working with Rachel at Energise not only helped me discover my true calling for a complete career change, but also taught me much more about myself than I had anticipated. Rachel’s practical exercises, questions and steps prepared me for eventually taking the leap. Rachel’s approach was what I was looking for in a business coach: helping me identify what I wanted, creating the blueprint to do it, and then holding me accountable for taking action. But the best part was that I learned tools and skills that I still use daily in many aspects of my life, not just my career.”

Cory Cook, Professional Organiser & Time Management Coach

Filed Under: Self employment

Starting a charity

November 10, 2020 By //  by Rachel Brushfield

Mary had already changed career several times but her latest transition was by far the most daunting and she needed help to keep on track and push through the numerous challenges that cropped up along the way.  Here’s how we helped her.  

Although Mary had changed careers several times, this was a huge leap and she needed help.  She was a psychotherapist specialising in eating disorders and saw young women and teens whose lives were being torn apart by under-eating, over-eating, purging and compulsive exercise. 

She desperately wanted to help all those who couldn’t afford to see a therapist and who had slipped through the NHS net.  It was very important to her to make a difference in preventing the disorders from taking hold before they started to destroy lives.

Starting a charity and managing all the aspects of a start-up organisation was very daunting. However I helped Mary to focus on the important tasks, understand how to get supporters on board and connect to resources that she needed.  I helped her to move through her frustrations and see positive solutions, providing her with a means to examine the feelings that were holding her back.
 

The charity is now going from strength to strength and helping many of the people who originally inspired her to set out on this path.
  

“I always left my sessions with Rachel feeling that I had had an injection of energy straight to the blood stream.  I found Rachel was a rudder when I wanted to abandon ship, hit a storm or lost focus.”

Mary Wood 

Filed Under: Second careers

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